– Art Director and Visual Designer
Logo_Yubi_LisaLiljenberg.jpg

YUBICO by Lisa Liljenberg

Concept and new visual identity for Yubico. Made by Lisa Liljenberg, Jesper Nilsson Boos and Alvin Maurelius.

CHALLENGE

Yubico offers simple and secure login. Their core invention, the YubiKey, offers strong authentication with one simple touch or tap on the USB hardware device. We were given the task to create a new strategy and visual identity for the Yubico brand.

SOLUTION

We changed focus from company/product to the users. Everyone finds value in different things online and it’s up to each person to secure what they value most. By verifying authentication with a human touch, you protect what matters to you. 

PRESENTATION

A concept focusing on the customers an their needs with a visual identity based on tactile elements inspired by Human Touch. We delivered a new identity with logo, product and packaging design and digital/physical applications.

 

Produced together with Jesper Nilsson Böös and Alvin Marelius


 Insights

Insights

 Concept

Concept

 Tool box

Tool box

FifthElement_Yubi_LisaLiljenberg_CilantroStudios
 
ColorPalette_Yubi_LisaLiljenberg_CilantroStudios
Logo_Yubi_LisaLiljenberg_CilantroStudios
Typography_Yubi_LisaLiljenberg_CilantroStudios
Website_Yubi_LisaLiljenberg_CilantroStudios
Product_Yubi_LisaLiljenberg_CilantroStudios
BusinessCards_Yubi_LisaLiljenberg_CilantroStudios
PackagingDrawing_Yubi_LisaLiljenberg_CilantroStudios
Folder_Yubi_LisaLiljenberg_CilantroStudios

Programs used in this project

Adobe Photoshop
Adobe Illustrator
Keynote